loading prices...

Drive success from your data, with analytics that gives you insight, foresight and hindsight. You get 30 days free to give it a try and can cancel or amend your subscription at any time. 

Simple, fair, and flexible pricing

inmydata is licensed by average daily active users (ADAU), calculated by keeping track of the number of distinct users that use the platform each day, then calculating an average over the month*. So, one person using the platform 7 days a week would cost the same as 7 people, each using the platform one day a week. Simple, fair, and flexible.

No hard limits or unexpected increases

We don’t impose any hard limits, or penalise you the moment you exceed your subscription. If you consistently exceed your subscription, we just let you know and ask you to either increase your subscription or reduce your usage. Simple, fair, and flexible.

No hidden costs

We provide everything you need to load your data and start exploring with one single subscription. No hidden costs, no extra charges, just simple, transparent pricing.


Deliver AI driven analytics to your customers in weeks. With single sign-on authentication and white labelling to match your brand, empower your users with inmydata’s embedded analytics.

Differentiate your app, with AI driven analytics

Leverage the data in your application to help your customers drive success, with embedded dashboards and AI driven analytics from inmydata. Branded as your own and simple to embed, inmydata leaves your developers free to focus on your products.

Ongoing innovation

We have been building analytics for 18 years, and continue to combine that wealth of experience with a drive to innovate. inmydata is updated regularly delivering new features and capabilities to all our customers and partners. 

No hidden costs

We provide everything you need to load your customers data and embed dashboards, data exploration, automated insights and forecasting. No hidden costs, no different modules, just simple, transparent licensing.

We'd love to give you a quick demo if you have time?

We think inmydata is fantastic, but it's your opinion that counts. If you have a spare half hour, we'd love to show you the product in action. Just click the button below, fill out a few details and we'll get a demo organised for you.

Experience and Innovation in Analytics

Over the last 18 years DataPA has delivered analytics solutions to more than 30 thousand users, in more than 300 companies across 11 countries. inmydata was born out of this wealth of experience and a real drive to innovate.